Abstract

As internet is the integral part of everyone’s life. Most of our day is spent on the internet. As we just faced a pandemic time, it makes huge impact one almost every aspect of our life. But it makes a great impact on our buying behavior. By integrating a variety of Internet-based solutions for managing information, including, various E-Commerce companies have set up systems for taking customer orders, facilitate customers to make their payments, after Providing customer support, providing a comparative analysis of the benefits of shopping on a certain portal when making a purchase, gathering marketing data, online reviews, and many more services offered to the customer. These strategies of companies will make huge impact on customers’ decision to make him loyal towards the brand. They made online shopping so easy for everyone with their product variations and simple way of shopping.